Experts predict that by 2020 customer experience (CX) will overtake price and product as the biggest influence on purchasing decisions. With time running out to prepare for this shift in consumer focus, it’s important businesses promptly identify technology and processes to improve CX across their operations – and to help, here are 5 CX trends to embrace in 2018.
People have been using maps to better understand journeys for over 2500 years, and, despite mostly being replaced by GPS-technology, this ancient tool could help breathe new life into uninspired customer experiences (CX). But what actually is customer journey mapping (CJM)?
Bi-modal IT operation has long been touted by Gartner as a way to help organisations balance their desire for innovation with their need for stability – does DevOps help open that door?
We’ve all heard the old adage “if something isn’t broken, don’t fix it”, and while this is usually good advice, no business can afford to wait until things go wrong to upgrade their IT. In today’s hyper-connected world, system and application downtime is tantamount to temporarily shutting up shop, and poorly functioning IT is likely to hand your competitors an advantage. But how do you know when it’s time to upgrade your workplace technology? Here we look at 5 signs it might be time for a digital transformation.
As more organisations strive to operate effectively in an increasingly digital world, digital transformation has become a hot topic of conversation. As our understanding has evolved, it’s come to be accepted that it’s a journey - not a destination. But where should that journey begin?
The end-goal of DevOps is to enable organisations to operate more effectively in the digital transformation age. Adopters benefit from an environment in which building, testing, and releasing applications happen more often, at greater speed, and with less scope for failure. But at its heart, DevOps is a cultural philosophy and its successful implementation a uniquely human proposition.Due to its human element, trust and transparency play a vital role in any successful DevOps adoption.
It may sound stark but DevOps without these two vital factors is often doomed to failure. But why? And how can you create a culture of trust and transparency in your organisation?
Artificial Intelligence (AI) and Machine Learning (ML) are fast becoming important pillars of many organisations’ digital transformations. But what does the use of AI and ML look like in practice, and what are the benefits for adopters?
A successful digital transformation can be the difference between a flourishing business and one destined to fade into obscurity. On this point, there is a growing consensus across the tech sector and the wider business world. However, confusion still reigns as to who should lead a digital transformation, should it be the CIO, the CTO, the CMO, the CEO, or all the above? Here we look at why the most successful transformations are often led by the CEO.
Digital transformation is a complex, dynamic process, ultimately designed to enhance the performance of an organisation. Rather than a slow procedure in which an organisation evolves its technology over time, digital transformation integrates digital technology to fundamentally change the way an organisation operates and how they deliver value to their stakeholders. As such, every transformation project has its challenges.
Digital transformation is often used in a business context, but it also impacts other organisations such as government and public sector agencies, from the small to the enterprise-level. Every digital transformation project will face challenges, some of them unique to the organisation, others commonplace.
This was clearly seen when businesses born before the digital age needed to evolve in order to remain relevant, including notable blunders such as Kodak, who failed to move with technological evolution and filed for bankruptcy protection as a result.
Here are some common challenges facing organisations undergoing digital transformation.
Here at VASSIT we’ve seen the wonders of DevOps firsthand, so we think it’s great that more and more businesses are getting on board - 27% are now working on a DevOps team, up from 16% in 2014. They've realised DevOps isn't just about improving internal processes, isn't it about time you found out how DevOps can also have a large bearing on customer experience?
Digital transformations come in many shapes and sizes and can be incredibly beneficial for business, providing an opportunity to greatly improve customer service and the overall customer experience. One of the most powerful up-and-coming technology's for enhancing customer experience is the chatbot – the human replicating computer program that can communicate with customers on behalf of your brand.
Consumers today expect efficiency, ease, and authenticity when they interact with a company, and failing to live up to this expectation can lead to lost opportunities. Truly understanding a customer's needs can help companies improve not only the buying experience but also their bottom line. Below I discuss how chatbots can improve your customer experience and why you should race to make take advantage of their benefits.
Digital transformation is a complex, dynamic process, ultimately designed to enhance the performance of an organisation. It should help your organisation focus on your customers and meet their needs in the most simple and straight forward manner. However, first you have to identify the right solutions for your business and its particular demands.
DevOps is a notoriously difficult concept to understand. The wealth of misinformation that surrounds the topic has made distinguishing between fact and fiction a challenge and made navigation through the profusion of poor literature a tedious pursuit.